Don't Be Tariffied: Navigating the Challenges Ahead
October 7, 2025

As governments adjust tariff policies, we want to share how we’re protecting customers from disruption and extra costs. As a 100% Canadian-owned company, we control our strategy and sourcing, with a diversified mix of equipment brands across Europe and Asia, including several that are tariff-free, and direct import pathways into Canada.
We’re prioritizing on-the-ground inventory that remains tariff-free, while leveraging our agility to expand rentals and used-equipment options where it makes sense. And because many customers may keep existing machines longer, we’re doubling down on Parts & Service to keep fleets running strong.
Some OEMs Are Tariff-Free
Many of the equipment brands we sell are manufactured overseas. With equipment made in Europe and Asia, we already import a great deal directly to Canada without going through the United States. This is a key way we can help you avoid unnecessary tariffs on your next equipment purchase.
Current Inventory Remains Tariff-Free
Equipment already on the ground does not have tariffs applied. This allows us to continue helping our customers with pre-tariff pricing. With steel and aluminum tariffs still front of mind, we don’t know what will happen to future prices, but equipment on the ground is a great opportunity to avoid higher future prices.
We Are Nimble
While governments work through tariffs, customers often rent equipment to avoid large increases in capital costs. WE Rent can help bridge gaps in purchasing power for customers facing tariffs on their end. You’re not tied to a single solution.
Parts & Service
Customers with existing equipment still require maintenance, and you may decide to hold onto your machinery longer. Westerra Equipment is here to help by acting fast when issues arise. We know how critical 100% uptime is to your business success. We prioritize sourcing parts from outside North America.
We’ll keep you updated as tariff developments unfold and will continue adjusting our sourcing to protect your costs. If you need options now,such as rentals, used equipment, or parts & service,our team is ready to help. Reach out to your local Westerra Equipment branch or contact us below to find the right path for your fleet.